Spatial Association Arrangement with objects, text and images

Ongoing Research Project, Snapshot: 19th & 20th November 2011

Daily Object Virus Observations, Documentation Polaroids
Daily Object Virus Observations, Documentation Polaroids

At MASA BERLIN #6 Hosted by tamtamART, Berlin on 19th & 20th November 2011


VIRUS/SUPERSTAR casually explores the metaphoric power of the concepts “virus” and “superstar” in our everyday life.

Originating in the sciences in the last century, the term virus has since entered other fields (e.g. »computer virus«, viral marketing) and in recent years also developed a certain media notoriety. The superstar is also a creation of the 20th century and closely linked to mass media. The project VIRUS/ SUPERSTAR probes on cross-breeding these two concepts. During the presentation at MASA BERLIN an associative play is set into motion by drawing on the artists own memories of her first encounter with the concept and associative present day probing. These are displayed using everyday objects on the stage that is set by the MASA vitrine and accompanied by lists of virus music, games and toys. Also the audience is invited to either draw, write down, or verbally communicate ideas concerning their own notions of VIRUS/SUPERSTAR. These contributions are subsequently structured and re-moulded to become incorporated into a growing mental map of associations in the further development of the project.


MASA BERLIN is a vitrine/exhibition which migrates to different places sometimes institutional sometimes (not yet) institutional. However, on each occasion the hosted MASA table becomes at the same time a host for another artist. MASA BERLIN was initiated and organised by Isabel Schmiga and Sandra Teitge.

Project External Link:


#virus #host #popular culture #virus #translations #representation

Installation Views

The MASA Vitrine as Virus Association Display #1, Focus on Daily Objects
The MASA Vitrine as Virus Association Display #1, Focus on Daily Objects
Installation View: MASA #6 VIRUS/SUPERSTAR
VIRUS/ SUPERSTAR via MASA BERLIN at Tamtam Art, Installation View (Setting the Stage)
Virus Charts (Toys/ Music)
VIRUS/TOYS, VIRUS/FILMS, VIRUS/MUSIC (#quick search; #association trigger)
Yuki Jungesblut "When the host becomes the object of inquiry"
„When the Host Becomes the Object of Inquiry“, polaroid for MASA in the context of VIRUS/ SUPERSTAR
Associative Properties – Trigger Object